A commercial and marketing operations specialist with over ten years experience in business development, product development, digital marketing and finance. Over the last 10 years I have had the opportunity to work on some of the leading and most exciting brands in the FMCG, Banking, Insurance and Motor industry in Africa.My drive lies in problem solving and working in digital marketing offers a great deal of this. Identifying the true challenge is at the heart of effective digital marketing; a data driven people first approach ensures incremental growth in overall brand value. My current role as COO at Belva Digital Limited overseeing key business functions drawn from commercial, strategy & innovation, creative design, media and technology gives me the opportunity to build and support collaborative teams that meet different brand and business challenges the African market has. In my previous role as General Manager at Alternative Agency I was charged with building strong internal business processes that ensured innovative and creative digital solutions met and exceeded brand and client needs. I hold a Bachelor’s degree in Finance from JKUAT and a Master Degree in Finance and Investment from the University of Nairobi.