Lead Business Development - Africa, Atlas AI
Alex Masika is a seasoned professional with over 15 years of experience in the Energy and IT sectors. He has previously worked for Chevron Energy, Digital Divide Data -an International Social Enterprise, Google Kenya and is now the Head of Business Development at BRCK, a technology company based in Nairobi Kenya. Alex is passionate about technology that transforms people’s lives especially in emerging markets in Africa.
Alex has an IBA degree from the United States International University Africa and an MBA from the University of Nairobi Kenya. He contributed to the development of the National ICT master plan of Kenya 2017, serves at the KEPSA board (ICT subcommittee) and is also a board member of the Marketing Society of Kenya.
COO, Socialight Media Ltd
Brian Mung’ei has over 10 years experience in Africa’s digital communication and technology sector. He is considered one of Kenya’s leading digital strategists and is well respected in the new media and corporate communication circles. Mr Mung’ei graduated from Kenyatta University with a BSc in Software Engineering and later with an MBA in Strategic Management from JKUAT.
Until 2016 he was in-charge of Digital Strategy and Social Media for Safaricom Limited, where he was instrumental in rolling out award-winning digital campaigns and projects that changed the landscape in how corporates engaged with their clients and online influencers in Kenya.
He is currently the COO at Socialight Media (www.socialmedia.co.ke), a youthful Kenyan company that develops robust digital-led strategic and technical communication solutions for Private institutions and Governments. He is a Director at Novato Africa, a technology solutions company based in Nairobi and also doubles up as one of the Judges of the Kenya Social Media Awards.
Managing Editor Digital, Standard Group Plc
She is a trained journalist with 15 years experience in print and online media
At Standard Group, she is responsible for growing online audiences for KTN Home, KTN News, Standard newspapers, Nairobian, Radio Maisha and the Standard Group online assets that include: www.standardmedia.co.ke, www.sde.co.ke – Kenya’s #1 entertainment website and Ureport.co.ke – a citizen journalism website. She previously worked at Genesis, a global internet consumer company with headquarters in Kiev, Ukraine. While at Genesis, she started www.tuko.co.ke Kenya’s first viral news website that disrupted the Kenyan media landscape in 2015. She was the first Managing Editor of Tuko that started out as a “Breaking News” website.
Caroline is an alumnus of the Kenya Institute of Mass Communication, Moi University, and the University of Leicester (UK) where she did an MA in New Media & Society. She is also a prolific writer and has been contributing to various local and international publications. In 2017, she started her personal blog called www.uncommon.co.ke.
Outside her professional duties, Caroline is a mother to a teenage son and an active Rotarian. Currently, she serves as the Assistant Public Image Coordinator (RPIC) for District 9212. She was the President of the Rotary Club of Nairobi East in 2014/5. During her tenure, she raised $35,000 by leading 39 volunteers up Mt. Kilimanjaro to raise money for the eradication of Polio through the Rotary Foundation.
Assistant Digital Marketing Manager, Kenya Tourism Board
Caroline Mbarire is a Mentor, Mentee, Digital Media Prodigy, Lecturer and Lead.
Currently as an Assistant Digital Marketing Manager at Kenya Tourism Board (MagicalKenya), she has been part and parcel of the logo rebranding team and offered full and seamless support on the MagicalKenya Social Handles. She also extended her digital expertise during the premiere of The Lion King in Europe which gave the MagicalKenya global stage visibility and walkability on Social Media worldwide. She has also helped in the strategy and annual work plan formulation which will guide the Financial Year 2019-2020 for the Digital Division Department.
Previously as a Digital Media Lead at Publicis Worldwide/Publicis Groupe (Access Leo Burnett Kenya) and WPP-Scan group she has worked with a vast, diversified brand portfolio: Local and Diaspora brands such asFacebook , Unilever Kenya
Unilever Southern and Central African Markets (Zimbabwe, Zambia, Malawi, Angola, and Ethiopia), Coca-Cola Sub-Saharan Africa, BBC Africa, WWF Zambia, Gertrude’s Children Hospital, MRP Kenya, Visa Kenya, NESCAFÉ ‘Kenya, Duracell Kenya, MERCK (Seven Seas Kenya ), Airtel Kenya, Airtel Zambia, Airtel Ghana, Ecobank Kenya, World Vision Kenya, Coca-Cola, CBA Africa, Diamond Trust Bank, Canon Kenya, Toyota Zambia, Creambell Zambia, Mosi Lager Zambia, Barclays Bank of Zambia, Barclays Bank of Ghana, Castle Lager Zambia, Castle Lite Zambia, Tata Magadi Chemicals Limited Kenya etcetera.
Caroline Mbarire has attained a Bachelor’s Degree of Commerce from Strathmore University, Double Major in Marketing and Business Administration specializations. She also has high-level professional certificates in Strategy and Insight Generation from Group-M Africa an affiliate of WPP-Scan group, Google Adwords Certification from iLab Africa based at Strathmore University, Google Analytics Certified, Facebook Blueprint certified by Facebook Blueprint.
Caroline Mbarire has been enlisted as one of the top 25 women in Digital 2018 in Kenya.
She is a Facebook Blueprint Agency Ambassador and an iHub Member.
Her work experience has contributed to bagging awards at Marketing Society of Kenya (MSK )for Lifebuoy Kenya year 2017 and Airtel Kenya year 2016. Also bagged awards at South Africa New Generation awards for Blue band Kenya year 2017.
She has done a faculty guest lecturing at Strathmore University, May 2017 as an Alumni of Strathmore University first-class Cohort of AdWords Advertising for the year 2014.
She has also done Faculty Guest Lecturing at ADMI, August 2017.
She has been a Digital Marketing Faculty Lecturer at ADMI since January 2018 which has impacted and resulted in the successful Professional Digital Marketing Course graduation of over 100 students graduands.
She has also participated in the first Start-up Women Kenya weekend edition and her team were the winners out of the shortlisted five teams with the start-up concept of building a revolutionary mobile application.
Caroline is very passionate about digital media, creating social impact and believes her purpose mantra is simply to create a positive difference and leave this world better than she found it.
Creative Head, SCANAD
Eugene is a Creative Head at SCANAD and a leading voice for integrated marketing communication. In a career spanning over 12 years – 7 of which in WPP and Omnicom agencies in Kenya, he has risen to lead the creative teams across agencies through his ability to recognise how creativity must adapt to technology.
Over the years he has accumulated experience across agency disciplines ranging from advertising and media to research and strategy before settling into digitally-led marketing communication. He has worked for brands in financial services, alco-bev, telco as well as Gov’t and non-profit. A lover of single-malt and single-grain distillates, he loves to decompress through distance running.
Eugene’s ethos stems from a statement Alan Watts once said, “This is the real secret of life – to be completely engaged with what you are doing in the here and now. And instead of calling it to work, realise it is played.”
In his spare time, Eugene is amassing distance running medals and a collection of Single-Malt whiskeys. He also takes time to mentor talent across the industry.
Founder & CEO, Belva Digital
Fred Kithinzi is the Founder & CEO of Belva Digital – an industry-recognized performance marketing agency. His JD reads something like “…delivering consistent ROI for our partners while diversifying and growing the business.” Belva Digital is a recent winner of KPMG Top 100 mid-size companies in Kenya. Previously, Fred worked at Google and IBM where he spent a considerable amount of time supporting businesses in Kenya and beyond to meet their growth objectives. Some of Belva Digital’s clients include established brands such as L’Oreal, Ecobank, Samsung, Microsoft and Kenya Power; as well as standout start-ups like Cellulant, MYDAWA, BitPesa and PESABAZAAR. Fred is a BSC. Computer Science graduate.
COO, Belva Digital
A commercial and marketing operations specialist with over ten years experience in business development, product development, digital marketing and finance. Over the last 10 years I have had the opportunity to work on some of the leading and most exciting brands in the FMCG, Banking, Insurance and Motor industry in Africa.My drive lies in problem solving and working in digital marketing offers a great deal of this. Identifying the true challenge is at the heart of effective digital marketing; a data driven people first approach ensures incremental growth in overall brand value. My current role as COO at Belva Digital Limited overseeing key business functions drawn from commercial, strategy & innovation, creative design, media and technology gives me the opportunity to build and support collaborative teams that meet different brand and business challenges the African market has. In my previous role as General Manager at Alternative Agency I was charged with building strong internal business processes that ensured innovative and creative digital solutions met and exceeded brand and client needs. I hold a Bachelor’s degree in Finance from JKUAT and a Master Degree in Finance and Investment from the University of Nairobi.
As CEO of, Joel Rao draws on deep digital marketing experience and business development savvy to fuel all-encompassing marketing, entertainment and communication initiatives in Africa, LATAM, Western Europe & South East Asia.
In his career, he has garnered a number of awards, most recently being Top 25 Men in Digital , The MMA Smarties award and a recognition as the Industry Pioneer by Dentsu Aegis Network.
Joel is an adrenaline junkie who loves to work hard and play harder.
Chief Creative, Li Advantage Africa
A highly-experienced, concept-driven, hybrid-skilled, smart-thinking Senior Creative.
With over 13 years in the industry I’ve learned that it helps to be versatile. I’m highly conceptual, but with a keen eye for craft and design too. I lead teams and studios, but I’ll roll up my sleeves and get hands-on when the project needs it. I bring a potent mix of old-school skills and up-to-the-minute thinking to everything I do.
I’ve helped my clients build successful campaigns and experiences for their customers and their people.
MD, Squad Digital
Manish is a digital entrepreneur with over 15 years experience across E-commerce, marketing automation, marketing and advertising. Manish has co-founded and scaled large internet businesses in India which were funded by Intel Capital and Jafco Asia. During this stint, he also designed patent-pending recommendation engine. At WPP-Scangroup, Manish has lead the growth of Squad across Africa, built the proprietary Optimus Marketing Automation platform as well as the Goby E-commerce app. He holds an MBA in Marketing/Finance with a graduate degree in Economics. He is an author of economics textbooks, a keen amateur photographer, a half-marathon man and an avid reader.
Founder & CEO, Dotsavvy
Moses Kemibaro is Founder & CEO of Dotsavvy, Kenya’s first digital business agency which conceptualizes, develops, delivers and manages high-performance business results for its clients via digital channels. Previously, he was the Africa Sales Director at InMobi where he led sales in Kenya, Egypt, Nigeria and Ghana. He was also the Founding Regional Manager at Dealfish East Africa (now known as OLX Kenya), Kenya’s leading online classifieds platform. Moses is a multiple award-winning TechBlogger at MosesKemibaro.com where he rants and raves about all things digital in Kenya and Africa. He is also a long-suffering but loyal Arsenal Football Club fan, aspiring mountain biker and Formula One racing fanatic.
Strategic Marketing Technologist
A strategic marketing technologist, operating at the center of technology, strategy and customer engagement. Over the last 10 years, I have had the opportunity to work with leading technology, travel, financial services and FMCG, brands across Africa, harnessing my passion for strategic interweaving of the the heart; human insights and the science; data to develop solutions that are relevant, contextual and drive long term commercial and brand aspirations.
In my current role, as business director at WPP Scangroup, I lead a team of community of experts drawn from business, strategy, creative and technology working as blended teams to solve business challenges whilst serving as a strategic partner driving innovation and creating value across the consumer decision journey.
Passionate about brands and curious about their role in consumers’ lives, and the delicate balance between heart and science
I am working to transition from my current go to market focus towards driving scientific influence of brand and product propositions; driven by quantitative data, or big data.
The vision I have for my next role (s) is a more strategic role that has a 2-5 years outlook on the business, while ensuring that we continuously optimise the current capability framework that is geared towards the realisation of the long term business and brand goals. My desired role would have the responsibility of;
Driving strategic business transformation through a holistic approach that includes data, technology, process, people, vision and culture
A strategy partner to marketing professionals, with an operational partnership with technology teams – as an enabler to convert technology towards being a competitive advantage with a long term potential approach
Accountability champion for measurable ROI on marketing investment, with proactive insight generation + implementation of consumer insights across customer touch points.
Executive Creative Director, Isobar
Max Ngari comes from Nairobi, the capital of Kenya; Yeah, that country where some of the world’s greatest marathoners come from. In a country, abundant of runners, Max’s sprints in his career have been nothing but award worthy. Grand Clio and 2 Gold Clio winner, 4x Cannes Lions Winner, Grand Prix Dubai Lynx, Gold Loeries and 2X Agency of the year at APA/Loeries Awards among others.
Ranked as one of the most awarded creatives in Sub Saharan Africa, he has served in a number of awards shows in the region, including Loeries Africa.
Max brings with him over 10 years’ experience in the creative industry having worked as a creative lead, for large and multinational brands in the Telco, FMCG, Software, Financial Services, Business solutions and Mobile technology spaces, just to name a few.
His career has seen him work in many markets in Africa and Europe, expanding his exposure and strengthening the potency with which he develops creative solutions.
Chief Creative, Li Advantage Africa
I am an end-to-end product developer who takes a wide view of the whole system. I’ve been developing solutions since 2011.
I’m the lead software engineer at the iHub Software Consulting and a co founder of East36 Ltd a Fintech Company providing Mobile Money & Credit Card integrations in East Africa. I have Bachelor’s Degree in Computer Science from JKUAT University and over seven years of experience working as a software engineer.
CEO, Threewin Group
Mike Otieno is the Group CEO and co-founder of Threewin Limited a digital transformation company based in Nairobi, Kenya and Estonia.
Threewin’s flagship product is Wowzi, an innovative product designed to democratize influencer marketing: “Make everyone an influencer and enable any business to promote their services using social media influencers. Wowzi will not only create millions of jobs in the gig economy but also enable small and medium businesses to unlock the power of digital media.
Mike Otieno has a background in strategy consulting and has worked with renowned firms such as Mckinsey and Company and the Palladium Group. Mike was also an Uber Nairobi Ambassador. He is also the consular of internations Nairobi Professional Networking group that brings together 1299 members from 106 countries. Every month he hosts a CEO networking forum for the community. Some of his past speakers have included: Nick Nesbitt, CEO of IBM EastAfrica, HE Ambassador Fionnuala, Irish Ambassador to Kenya, Mr. Jeff Odundo, CEO of the Nairobi Stock Exchange, John Ngumi, Chairman of the Kenya Pipeline Corporation, Isaac Awuondo, CEO of CBA Bank Kenya, among others.
Mike is also the founder of the Presidential Fellows Program, designed to support returning Kenyans who studied abroad to find opportunities at home. Now in its second year the Fellows program has worked with 22 Fellows with a 100% job placement rate post fellows. His Fellows come from universities such as Harvard, Yale, Cornell, Brown, Edinbrugh, Carnegie Mellon among others.
Mike has been a keynote speaker and a panelist for various conferences including Africa 3.0 Conference sponsored by the British government to address the Insuretech Opportunity, Credit Bank’s bridging the funding gap among SMEs forum, Aga Khan University SCALE Forum for entrepreneurs among others.
Noah Miller is the Managing Director of Sochin Limited, a communications consultancy based in Nairobi. He is a highly experienced communications advisor with a track record of providing strategic communications expertise to governments and assisting with capacity building strategies.
Mr. Miller has a deep understanding of social media analytics and a strong interest in social network theory, disinformation, and computational propaganda.
He holds a BSc. in Business Administration from Babson College, a MSc. in Development Studies from The London School of Economics and Political Science, and graduated from the Advanced Management and Leadership Programme, Said Business School, University of Oxford.
Digital Marketing professional
She has over 13 years’ experience in digital communication and marketing with a focus on strategy and technology working with global brands and agencies such as Diageo as the marketing partner for Africa, WPP Scan-group as the business director for Squad digital, Bean interactive as the business Manager and Ringier Africa as the General Manager among other roles.
She attended the United States International University (USIU) and pursued a Bachelor of Science (BSc) in Information Systems and Technology with a concentration in Networking and Marketing.
Her passion for technology is in its use in the improvement of business and communication process; this has seen her grow into one of the leading ladies in Kenya’s digital tech, marketing, and advertising spaces. She is also keen on finding new ways to apply tech solutions to aid in the growth of businesses across Africa.
In her spare time, Nelly enjoys following the happenings in the developments of technology, local and international money markets and American politics.
Innovations & Strategy Manager, Redhouse Group
An energetic thinker, Ngaruiya is especially gifted in understanding how technology can be used to solve business, marketing and communication challenges. He has a wide background in software engineering and is a graduate of Jomo Kenyatta University of Agriculture and Technology,
His keen interest in human behaviors and philosophy makes him the “go-to guy” for fresh perspectives and views. His great understanding of disruptive technologies and emerging behaviors, has allowed him to interrogate and integrate innovation with business, marketing and communications. With over 16 years of experience, Ngaruiya has worked with various East African and global brands like Visa, Tusker, Guinness, Blueband, Unga Group, NCBA just to mention a few.
Digital Editor, Royal Media Services
Philip Mwaniki is an experienced journalist with over 15 years experience. He is currently the Digital Editor for Royal Media Services Ltd and leads one of the top digital brands in the country and region.
Mr. Mwaniki has also worked with the Nation Media Group as a lifestyle writer and editor for the Daily Nation/ Sunday Nation.
Digital Media Lead, Zilojo
Robert is a Digital Media guru. With over 11 years’ experience in Media Strategy, Planning and Buying, working with multinational brands in the Telco, Tech, Finance, Airlines, FMCG, NGOs and Real Estate, across Africa, UAE and Europe.
He’s worked with some of the leading digital agencies such as Young & Rubicam Brands, WPP-Scangroup and is currently at Zilojo.
He’s handled various top brands such as; Safaricom PLC, Airtel Africa, Warid Uganda, Vodafone Ghana, Tigo Tanzania, yu mobile, Samsung KE, Tecno, Co-op Bank, Barclays Africa, Barclay KE & UK, Stanbic Bank, Standard Chartered KE & UAE, Kenya Commercial Bank (KCB), Equity Bank, Kenya Airways, Air Uganda, Kenya Breweries (KBL)¬¬ Pernod Ricard Kenya, Coca Cola, P&G KE, Reckitt Benckiser KE, Unilever, KPMG, and Damac UAE among others.
He holds an MBA, Strategic Management and Marketing from JKUAT and B. Tech, Computer Engineering and Information Science from Moi University and is Google, Twitter and Facebook certified.
Creative Director, Dragonfly Limited
Co-founder and Creative Director of Dragonfly Limited. He has worked in the digital advertising industry for over 10 years with several digital agencies: Dotsavvy, Metrocomia East Africa, Creative Edge and Squad Digital. He has led creative and strategic teams working in diverse digital playgrounds; Manufacturing, Insurance, Telecommunication, Lifestyle, Education, Banking, Entertainment and Technology, with an overarching philosophy: to creatively help clients craft relevant brand stories as they achieve their business objectives
Some of the brands he has worked with include: Unga wa Dola, LG Electronics East Africa, Sanlam, EABL, Crown Paints, NIC Bank, Dairyland Products, Keroche Breweries, Ferrero Group, Vodafone Ghana, Safaricom, SBC, Phillips, Madison Insurance, Longhorn publishers, P&G, Standard Chartered, KLM and many more.
Recent Awarded; Muse Creative Awards 2020( platinum), Muse Creative Awards 2020 (Gold) ,DMA Awards 2019 – Best in Storytelling, DMA Awards 2019 – Best Use of Live Streaming/Hangout, African Cristal 2018 ( Gold And Silver) and APA Awards 2018 (Bronze)